Distressed Pugaw 5 is a regular weight, normal width, high contrast, upright, normal x-height font visually similar to 'Calima' by JCFonts; 'Neue Frutiger Georgian', 'Neue Frutiger Tamil', 'Neue Frutiger Thai', and 'Neue Frutiger Vietnamese' by Linotype; 'Neue Frutiger World' by Monotype; and 'Core Sans N SC' and 'Core Sans NR' by S-Core (names referenced only for comparison).
Keywords: posters, packaging, branding, editorial, apparel, handmade, rustic, playful, analog, imperfect, add texture, humanize type, vintage print, diy tone, display impact, rough edges, textured, inky, blunt terminals, soft corners.
A compact, hand-rendered sans with slightly rounded forms and blunt terminals, featuring visibly irregular outlines and small nicks that mimic worn ink or rough printing. Strokes show noticeable contrast within each letter, but the overall rhythm remains sturdy and legible. Counters are generally open and simple, with gently uneven curves and occasional wobble in verticals and bowls. Spacing appears loosely consistent while allowing natural, hand-made variance from glyph to glyph.
Well-suited for display typography where a handmade, tactile texture is desirable—posters, product packaging, café or craft branding, apparel graphics, and short editorial headlines. It can also work for subheads or pull quotes when you want legibility with a deliberately roughened, analog feel.
The tone is informal and tactile, evoking DIY signage, rubber-stamp impressions, or printed ephemera with a touch of wear. Its imperfect edges and inky texture give it a friendly, approachable character that feels human rather than engineered.
The design appears intended to deliver a dependable sans foundation while introducing a convincingly worn, printed texture—balancing readability with an intentionally imperfect, crafted surface.
Uppercase shapes read bold and poster-ready, while the lowercase maintains a straightforward, workmanlike simplicity. The distressed detailing is present across the set without overwhelming the letterforms, so it retains clarity at moderate sizes while gaining personality at larger display settings.