Sans Normal Kadas 3 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'FF Nort' by FontFont, 'Helen Bg' by HS Fonts, 'Helvetica Thai' by Linotype, 'H Central' by MacCampus, 'NeoGram' by The Northern Block, and 'Ggx88' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, energetic, modern, assertive, friendly, impact, motion, emphasis, branding, clarity, oblique, chunky, rounded, soft corners, compact.
This is a heavy oblique sans with rounded, inflated curves and smooth joins. Strokes are broadly uniform, with ample weight and compact counters that keep forms dense at smaller openings. The slant is consistent across caps, lowercase, and figures, creating a forward-leaning rhythm, while terminals are generally blunt with subtly softened edges rather than sharp cuts. Overall proportions feel sturdy and slightly condensed in the apertures, with clear geometric underpinning and strong, even color on the page.
It performs best in display contexts where strong emphasis and fast readability are needed, such as headlines, posters, sports-related branding, and bold marketing graphics. The dense weight and steady slant also suit short callouts on packaging and high-impact signage, particularly when set with generous tracking or ample whitespace.
The tone is bold and upbeat, with a forward-leaning motion that reads as active and confident. Rounded shaping keeps it approachable, balancing the weight with a friendly, contemporary feel. It suggests momentum and emphasis without becoming harsh or aggressive.
The design appears intended to deliver high-impact, contemporary emphasis with a sense of speed and motion. Its rounded geometry and consistent oblique angle aim for a balance of punchy visibility and approachable character in branding and display typography.
Uppercase forms maintain strong, simple silhouettes and read well in headline settings, while the lowercase stays compact and punchy, especially in curved letters where counters tighten. Numerals match the same heavy, slanted construction, supporting cohesive use in scores, pricing, and short data callouts.