Sans Normal Pemob 6 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Jostern' by EMME grafica and 'Filson Pro' and 'Filson Soft' by Mostardesign (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, playful, friendly, punchy, retro, casual, display impact, approachability, retro flavor, brand friendliness, rounded, chunky, soft, bubbly, compact.
A heavy, rounded sans with soft corners and broad, smoothly curved bowls. Strokes are monolinear in feel, with generous counters that keep letters open despite the dense weight. Terminals tend to be blunt and squared-off rather than tapered, giving the shapes a blocky, cut-from-solid look. The overall construction favors simple geometry and sturdy proportions, with a slightly condensed rhythm in places and clear, legible numeral forms.
Best suited to headlines and display settings where weight and rounded forms can do the work—posters, storefront or event signage, packaging callouts, and brand marks that want a friendly, bold tone. It can also work for short UI labels or badges when ample spacing is available, but it is primarily a statement face rather than a text workhorse.
The design reads upbeat and approachable, with a toy-like, friendly warmth that feels informal rather than corporate. Its chunky silhouettes deliver strong visual impact, suggesting a retro-leaning, good-humored voice suited to attention-grabbing messaging.
The font appears designed to maximize impact while staying welcoming, using rounded geometry and solid, uncomplicated letterforms to remain readable at a glance. Its emphasis seems to be on confident display typography with a playful edge.
Round letters like O/C/G appear particularly smooth and even, while straight-sided forms (E/F/L/T) keep strong vertical presence with softened corners. The lowercase maintains simple, sturdy shapes that prioritize clarity at large sizes, and the figures feel bold and poster-ready.