Serif Normal Ipmoz 1 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: books, editorial, magazines, reports, branding, classic, literary, formal, trustworthy, academic, text reading, editorial tone, traditional voice, print clarity, oldstyle, bracketed, calligraphic, balanced, bookish.
This typeface is a conventional serif with moderate stroke contrast and clearly bracketed serifs. The letterforms show a gently calligraphic influence with slightly tapered stems, smooth curves, and a steady, even rhythm in text. Proportions feel balanced rather than condensed or extended, with open counters and a sturdy, readable color. The lowercase features a two-storey “a” and “g,” compact, well-defined terminals, and a restrained italic-free, upright construction; numerals appear lining with consistent weight and clear differentiation between forms.
Well-suited to body copy in books, essays, and editorial layouts where a stable, familiar serif texture supports extended reading. It also fits reports, academic materials, and brand systems that want a traditional, credible voice, and can handle display sizes for headlines when a classic, literary feel is desired.
The overall tone is traditional and composed, evoking printed books, editorial credibility, and institutional clarity. It feels familiar and measured rather than trendy, with a calm seriousness suited to long-form reading.
The design appears intended as a general-purpose text serif that prioritizes readability and typographic tradition, providing a dependable, book-oriented texture with enough contrast and shaping to feel refined without becoming ornate.
In the sample text, spacing and cadence read smoothly, with capital forms carrying a dignified presence and lowercase maintaining a stable baseline and consistent texture. Serifs are firm but not heavy, supporting legibility while preserving a refined, classic character.