Sans Normal Osriy 13 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Afical' by Formatype Foundry, 'Reyhan' by Plantype, and 'Fonetika' by Tokotype (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, friendly, modern, punchy, clean, impact, clarity, modern branding, approachability, signage legibility, geometric, rounded, compact, blocky, high-impact.
A heavy, geometric sans with broad, rounded bowls and a compact, sturdy stance. Curves read as smooth and near-circular, while joins and terminals are clean and largely squared-off, giving the letterforms a solid, machined feel. Proportions are even and consistent across the set, with generous counters for the weight and a straightforward, unmodulated stroke presence that keeps the texture dense but readable. The overall rhythm is stable and block-forward, with crisp silhouettes that hold up well at large sizes.
Best suited to display roles where impact is required—headlines, posters, brand marks, packaging, and attention-grabbing UI or campaign graphics. It can also work for short blocks of text or callouts when a dense, confident typographic color is desired, especially at medium-to-large sizes.
The font conveys a bold, upbeat tone that feels contemporary and assertive without becoming harsh. Its rounded geometry adds approachability, while the dense weight and simple construction project confidence and clarity. The result is a voice that suits energetic, straightforward messaging.
The design appears intended to deliver a modern, geometric sans voice optimized for strong visual presence and quick recognition. By combining rounded construction with firm, squared terminals, it aims to balance friendliness with authority for contemporary branding and display typography.
In text, the heavy strokes create strong word shapes and a dark typographic color, making spacing and line breaks feel deliberate and graphic. Numerals match the same sturdy geometry, with rounded forms that stay consistent with the uppercase and lowercase.