Sans Other Dilit 7 is a very bold, normal width, low contrast, upright, normal x-height font.
Keywords: posters, packaging, headlines, children's, logos, playful, friendly, chunky, retro, cartoon, expressiveness, approachability, impact, informality, rounded, soft corners, bouncy, quirky, hand-drawn.
A heavy, soft-edged sans with inflated shapes and subtly irregular contours that create a hand-formed, organic feel. Strokes are broadly uniform and terminals are rounded or blunted, with occasional angled cuts that add snap without introducing true serifs. Counters tend to be compact and rounded, and the overall rhythm is lively, with slightly uneven widths and a gentle wobble that keeps the texture from feeling rigid or mechanical.
Best suited for display typography where personality matters: posters, headlines, brand marks, playful packaging, and kids or entertainment-facing designs. It can also work for short callouts and social graphics, but is less ideal for long passages due to its dense, heavy texture.
The font reads upbeat and approachable, with a comic, snackable boldness suited to lighthearted messaging. Its bouncy silhouettes and softened corners give it a warm, kid-friendly tone while still feeling confident and attention-grabbing.
Designed to deliver maximum friendliness and impact through soft geometry and an intentionally imperfect, hand-crafted rhythm. The letterforms emphasize bold, rounded silhouettes that feel informal and expressive rather than strictly engineered.
The lowercase shows particularly informal construction (single-story forms and simplified shapes), and the figures match the same chunky, rounded logic for a consistent voice. At smaller sizes the tight counters may close up, but at display sizes the irregularity becomes part of the charm.