Slab Contrasted Pyki 7 is a very bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, signage, logotypes, packaging, western, playful, punchy, retro, poster, impact, nostalgia, attention, rugged charm, blocky, bracketed, rounded, soft-cornered, sturdy.
A heavy, slab-serif display face with broad, rectangular terminals and softly rounded outer corners. Strokes are dense and largely even, with subtle internal shaping and slight modulation that keeps counters open at larger sizes. The letterforms lean on compact, geometric masses—wide tops, squared shoulders, and pronounced slabs—creating a strong silhouette and a steady horizontal rhythm. Lowercase forms are robust and simplified, with a single-storey “a” and thick joins that favor impact over delicacy; numerals follow the same chunky, poster-like construction.
Best suited to headlines, posters, signage, and branding where a strong, characterful slab serif is desired. It also works well on packaging and labels that benefit from a vintage or Western-inspired voice, especially in short bursts of text.
The overall tone is bold and extroverted, with a friendly ruggedness that reads as Western-tinged and nostalgic. Its chunky slabs and rounded corners give it a humorous, approachable feel while still projecting authority and strength.
The font appears designed to deliver maximum presence with a sturdy slab-serif skeleton, pairing bold blocks with softened corners to feel both assertive and approachable. Its forms prioritize distinctive silhouettes and a rhythmic, poster-ready texture for eye-catching display typography.
The design’s weight and tight internal detail make it most convincing at display sizes, where the distinctive slabs and rounded geometry read clearly. In dense settings, the heavy color can close perceived spacing, so generous tracking and leading help preserve clarity.