Sans Rounded Fima 2 is a bold, narrow, monoline, upright, normal x-height font visually similar to 'SAA Series C' by URW Type Foundry (names referenced only for comparison).
Keywords: branding, packaging, posters, headlines, children's, playful, friendly, retro, quirky, casual, approachability, display impact, retro warmth, simplicity, softening edges, rounded, soft, compact, bubbly, hand-drawn.
A compact, rounded sans with uniform stroke weight and softly blunted terminals throughout. The forms are built from simple geometric strokes with generous corner rounding and minimal contrast, producing an even, sturdy color in text. Curves are broad and slightly squarish, counters are relatively tight, and spacing feels steady and controlled. Lowercase shapes lean toward simplified, single-storey constructions, and the figures follow the same chunky, rounded logic for a cohesive set.
Well suited for branding and packaging that benefits from an approachable, characterful sans, as well as posters, headlines, and short callouts where a friendly presence is desired. It can also work for children’s-facing materials, signage, and playful UI accents, especially when set with comfortable tracking to preserve indicated shapes.
The overall tone is warm and approachable, with a slightly nostalgic, cartoon-like friendliness. Its softened geometry and compact rhythm read as informal and upbeat, suggesting a lighthearted voice rather than a corporate or editorial one.
The font appears designed to deliver a bold, friendly sans voice using rounded terminals and simplified letterforms, prioritizing immediate recognition and a soft, approachable texture. Its compact construction and consistent stroke treatment suggest an emphasis on punchy display readability with a playful personality.
The design maintains a consistent rounded treatment across straight joins, diagonals, and bowls, which helps it stay cohesive in mixed-case settings. The compact proportions and firm stroke weight make it visually assertive, especially at display sizes, while the softened edges keep it from feeling harsh.