Sans Contrasted Ulla 6 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Ocean Sans' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, assertive, modern, industrial, confident, authoritative, impact, clarity, modernity, strength, utility, square terminals, rounded joins, compact counters, high impact, crisp.
This typeface presents a sturdy, contemporary sans construction with subtly modulated strokes and a clear, engineered rhythm. Forms are broadly proportioned with generous horizontal presence, while counters stay relatively compact, producing a dense, high-impact texture. Terminals are predominantly square and clean, with rounded curves where bowls and arcs meet, creating a controlled but not brittle feel. Curves (notably in C, G, O, S) are smooth and slightly tightened, and diagonals (V, W, Y, K) read crisp and stable, supporting strong headline color and consistent letterfit in running sample text.
It performs best in display roles such as headlines, posters, packaging fronts, and bold brand wordmarks where strong typographic color is desirable. It can also work for short blocks of copy, pull quotes, and signage where impact and quick recognition matter more than a light, open texture.
The overall tone is confident and no-nonsense, leaning toward a modern, industrial voice rather than friendly or whimsical. Its weight and compact internal spaces make it feel emphatic and attention-grabbing, suitable for statements that need to land with authority.
The design appears intended to deliver a forceful, contemporary sans voice with controlled stroke modulation—balancing clean geometry and compact counters to create a dense, impactful reading texture.
The mix of squared-off finishing with softened curvature gives a pragmatic, utilitarian personality while preserving legibility at display sizes. Numerals match the letters in presence and density, reading clear and sturdy in the 0–9 set.