Serif Normal Ruloy 7 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: body text, books, editorial, academic, reports, classic, formal, literary, traditional, readability, text setting, tradition, versatility, professional tone, bracketed, transitional, crisp, balanced, bookish.
This typeface is a conventional serif with bracketed wedge-like serifs and moderate stroke contrast, producing a crisp but not overly sharp texture. Capitals have traditional proportions and clear vertical stress, while the lowercase shows compact, well-contained counters and a steady rhythm across words. Terminals are subtly tapered, joins are clean, and round letters (like O and o) are slightly oval, helping maintain an even color in text. Numerals match the text style with serifed forms and consistent weight distribution for comfortable alignment in running copy.
It performs best in extended reading contexts such as books, essays, journals, and editorial layouts, where its restrained contrast and steady rhythm support legibility. It also fits formal documents, reports, and institutional communications that benefit from a traditional serif voice.
The overall tone is classic and bookish, with a calm, authoritative presence suited to serious reading. It feels familiar and established rather than decorative, projecting reliability and a quietly formal voice.
The design appears intended as a dependable, general-purpose text serif: traditional proportions, restrained detailing, and a consistent rhythm aimed at comfortable reading and typographic neutrality in print-style layouts.
The letterforms maintain a stable baseline and consistent spacing in the sample text, yielding a smooth paragraph gray. Details like the angled serifs and slightly tapered strokes add refinement without calling attention to themselves, supporting long-form readability.