Serif Normal Vures 14 is a very light, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, magazine, luxury branding, invitations, elegant, fashion, refined, airy, elegance, luxury, editorial voice, classic refinement, display emphasis, hairline, didone, crisp, delicate, sharp serifs.
A delicate, high-contrast serif with hairline horizontals and thin connecting strokes set against subtly fuller verticals. The serifs are sharp and finely bracketed-to-unbracketed in feel, giving terminals a crisp, chiseled finish. Curves are smooth and controlled with a slightly calligraphic modulation, while capitals feel tall and poised, with generous internal space and a light overall color on the page. Lowercase forms are compact and tidy, with rounded bowls and narrow joins that preserve a clean rhythm in text; numerals echo the same refined contrast and slender structure.
This style excels in display sizes such as magazine headlines, pull quotes, section titles, and brand wordmarks where its contrast and fine serifs can be appreciated. It also suits upscale packaging, beauty and fashion collateral, and formal invitations when paired with ample whitespace and careful typesetting.
The font projects a polished, luxurious tone associated with fashion, culture, and premium editorial design. Its airy stroke weight and precise detailing convey sophistication and formality, with a modern, high-end sheen rather than a warm, rustic personality.
The design appears intended to deliver a classic, premium text-and-display serif voice with pronounced contrast and meticulous detailing. It aims for an editorial, high-fashion aesthetic that feels traditional in construction while remaining crisp and contemporary in finish.
In continuous text, the sharp contrast creates a sparkling texture and emphasizes vertical rhythm, while the thin strokes and pointed details increase the sense of finesse. It reads as carefully proportioned and consistent, with a restrained, conventional structure that prioritizes elegance over ruggedness.