Sans Normal Olgah 3 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Avenir Next' and 'Avenir Next Paneuropean' by Linotype, 'Core Sans C' by S-Core, 'Gogh' by Type Forward, and 'Hazelton' by Type Royal (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, bold, modern, approachable, playful, display impact, friendly modernity, brand presence, clarity at large sizes, rounded, soft corners, geometric, compact counters, high impact.
A heavy, geometric sans with broad proportions and consistently smooth curves. Strokes are thick and even, with rounded joins and softened terminals that keep the overall texture friendly despite the mass. Circular forms (O, o, 0) read as near-round with slightly tightened counters, while straight-sided letters (E, F, H, N) maintain sturdy, simplified construction. Lowercase forms are compact and robust, with single-storey a and g and a short-shouldered r; punctuation and numerals follow the same solid, rounded logic for a cohesive color on the page.
Best suited to display roles where impact and clarity matter: headlines, brand marks, packaging, and short calls-to-action. It also works well for signage and interface labels when set large enough to preserve counter clarity, but it is less ideal for long-form reading at small sizes due to its dense weight and compact apertures.
The font projects a confident, upbeat tone—assertive and attention-getting, yet warm rather than severe. Its rounded geometry and chunky rhythm create a contemporary, approachable voice suited to energetic branding and bold messaging.
The design appears intended as a modern, geometric workhorse for bold display typography—prioritizing sturdy construction, rounded friendliness, and immediate legibility in short bursts of text.
In text, the tight internal spaces and heavy strokes produce strong typographic color and reduce delicacy at smaller sizes, while larger settings emphasize its smooth, poster-like shapes. The numerals are straightforward and substantial, matching the letterforms in weight and curvature.