Sans Normal Osrid 15 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Bluteau Arabic Sans', 'Bluteau Hebrew Sans', and 'Bluteau Sans' by DSType; 'Siro' by Dharma Type; 'Croma Sans' by Hoftype; 'Tahoma' by Microsoft Corporation; 'Inicia' by Storm Type Foundry; and 'Libertad' by TipoType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, direct, loud, maximum impact, approachable modernity, clear display, brand presence, rounded, geometric, compact joins, large counters, blunt terminals.
A heavy, rounded sans with broad proportions and smooth, geometric curves. Strokes are uniform and substantial, with blunt terminals and softly squared joins that keep the silhouettes compact and sturdy. Counters are generous for the weight (notably in O, P, R, and e), while aperture-driven forms like C and S stay fairly closed, emphasizing solidity. The lowercase shows single-storey a and g, short ascenders/descenders, and a straightforward, utilitarian rhythm; numerals are wide and blocky with clear, simple construction.
Best suited to headlines, display copy, posters, and branding where strong presence and quick readability matter. The wide forms and ample counters make it effective for signage and packaging, and for punchy UI elements like buttons or feature callouts when used at larger sizes.
The tone is assertive and high-impact, but the rounded geometry keeps it approachable rather than harsh. It reads as contemporary and practical, with a friendly sturdiness suited to bold statements and attention-grabbing messaging.
Likely designed as a bold, geometric workhorse for modern display typography—prioritizing impact, clarity, and friendly roundness over fine detail. The consistent stroke weight and simplified forms suggest an intention to perform reliably across loud marketing contexts and short, emphatic text.
Spacing appears intentionally open for the weight, helping maintain legibility in large sizes. Diacritics or punctuation aren’t shown; based on the sample, the font’s strength is in big, dense word shapes rather than delicate detail.