Sans Normal Akmas 7 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Geometos Soft' by Graphite, 'Lader' by Groteskly Yours, 'Acherus Grotesque' by Horizon Type, 'Madani' and 'Madani Arabic' by NamelaType, 'Gravita' by TipoType, and 'Causten' by Trustha (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, modern, friendly, clean, confident, minimal, clarity, approachability, impact, modernity, simplicity, geometric, rounded, open apertures, even rhythm, high contrast-free.
A heavy, clean sans with largely geometric construction and smooth, circular bowls. Strokes are consistently thick with minimal contrast, and curves transition softly into straighter segments, keeping edges crisp without feeling sharp. Counters are generous and apertures stay relatively open, supporting clarity at display sizes. The lowercase uses simple, compact forms with a single-storey “a” and “g,” round i/j dots, and straightforward terminals, creating an even texture in words. Numerals are bold and sturdy, with rounded shapes and wide interior spaces that keep them legible.
This font suits bold headlines, brand marks, and packaging where a modern, friendly presence is needed. Its sturdy shapes and open counters also make it a good choice for short-to-medium UI headings, wayfinding, and high-impact promotional typography.
The overall tone is contemporary and approachable, balancing firmness with rounded softness. It reads as practical and straightforward, with a friendly, slightly playful warmth coming from the circular forms and simplified lowercase.
The design appears intended as a versatile, contemporary display-to-heading sans: visually simple, highly legible at larger sizes, and built around rounded geometry for an approachable voice while maintaining a strong, confident weight.
The letterforms lean toward broad, stable silhouettes (notably in rounded capitals like C, O, and G), producing strong sign-like presence. Spacing in the samples appears comfortable and consistent, helping maintain a smooth rhythm across longer lines.