Sans Normal Venir 1 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'FF Signa' and 'FF Signa Round' by FontFont (names referenced only for comparison).
Keywords: branding, editorial, packaging, advertising, ui, modern, friendly, casual, clean, dynamic, approachability, clarity, motion, versatility, rounded, humanist, oblique, open apertures, soft terminals.
A rounded, oblique sans with smooth, low-contrast strokes and gently softened terminals. The letterforms lean consistently, with open apertures and a slightly elastic rhythm that makes curves feel lively rather than rigidly geometric. Bowls are broadly drawn and counters stay open, while joins and diagonals (notably in K, V, W, and X) keep a straightforward, uncluttered construction. The lowercase shows a single-storey a and g, compact shoulders, and simple, readable forms; figures follow the same rounded, slanted logic with clean, uncomplicated shapes.
Well-suited for brand identities, packaging, and advertising where a modern, personable italic can add energy without sacrificing legibility. It also works in editorial settings for pull quotes, subheads, and emphasis, and can be used in UI or product contexts when a softer, more human tone is desired.
The overall tone is contemporary and approachable, balancing a clean sans structure with an easygoing italic motion. It feels friendly and informal without becoming decorative, giving text a sense of forward movement and lightness.
The design appears intended to provide a versatile italic sans that feels contemporary and friendly, using rounded construction and open forms to keep readability strong while adding motion and character through the consistent slant.
Spacing appears even and the oblique angle is steady across capitals, lowercase, and numerals, helping long lines maintain a smooth texture. The combination of open counters and softened endings supports clarity at display and larger text sizes where the slant becomes a key part of the voice.