Sans Normal Adkah 2 is a regular weight, very wide, low contrast, italic, tall x-height font.
Keywords: branding, headlines, posters, signage, ui display, modern, clean, dynamic, sporty, technical, contemporary display, motion emphasis, clarity, sleek branding, oblique, geometric, monoline, open counters, rounded terminals.
A wide, oblique sans with monoline strokes and smooth, rounded curves. Letterforms are broadly proportioned with generous horizontal expansion and open apertures, giving the face a spacious rhythm. Curves are built from simple circular/elliptical geometry, while joins and terminals stay crisp and controlled. The lowercase shows a large x-height with compact ascenders/descenders, supporting a dense line of text despite the wide set, and the numerals follow the same streamlined, slightly slanted construction.
Works well for branding and headline typography where a modern, fast, and spacious look is desired. The wide proportions and oblique stance make it effective for posters, sports/tech marketing, and large-format signage. In interface or product display settings, its open forms can keep labels and short strings readable while adding motion and emphasis.
The overall tone is contemporary and energetic, with a forward-leaning stance that suggests speed and momentum. Its clean geometry and open shapes read as practical and no-nonsense, leaning toward a tech and performance-oriented feel rather than expressive or decorative.
Likely designed to deliver a contemporary geometric sans with a built-in sense of motion through a consistent oblique slant and wide proportions. The emphasis appears to be on clean construction, open readability, and a sleek display voice that still holds together in short paragraphs of text.
The oblique angle is consistent across caps, lowercase, and figures, helping maintain a unified texture in mixed-case settings. Wide capitals and rounded bowls (notably in C, O, Q, and G) reinforce the geometric character, while the spacing and open counters help preserve clarity in longer text samples.