Sans Other Apmo 13 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'Cralter' by Edignwn Type, 'Otter' by Hemphill Type, 'EquipCondensed' by Hoftype, and 'DINosaur' by Type-Ø-Tones (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids branding, stickers, playful, bouncy, friendly, quirky, loud, expressiveness, approachability, attention-grab, informality, display impact, rounded, chunky, soft corners, cartoonish, hand-cut.
A heavy, rounded sans with intentionally irregular geometry and a lively, uneven baseline feel. Strokes are thick and largely monoline, with softened corners and slightly wobbly edges that make the forms feel cut-out or hand-shaped rather than mechanically perfect. Counters are compact and generously rounded, producing sturdy, high-impact silhouettes; curves (O, C, S) read as buoyant and inflated, while diagonals (K, X, Y) keep a blunt, chunky presence. Overall spacing and widths vary from glyph to glyph, reinforcing the informal, animated rhythm in text.
Best suited for short, high-visibility applications such as posters, display headlines, playful branding, packaging, and attention-grabbing labels. It can work well for youth-oriented or entertainment contexts where an informal voice and strong visual punch are desired, rather than long-form reading.
The font conveys an upbeat, mischievous tone—more comic and approachable than formal or corporate. Its exaggerated weight and quirky inconsistencies make it feel expressive and energetic, suggesting fun, kid-friendly messaging, or cheeky emphasis for headlines.
The design appears intended to deliver maximum friendliness and impact through extra-heavy strokes, rounded forms, and deliberate irregularity, creating a hand-made, animated personality that stands out quickly at display sizes.
In running text, the dense weight and tight counters create a strong color that prioritizes impact over subtlety. The numeral set matches the same rounded, chunky construction, keeping a cohesive, poster-like presence across letters and figures.