Sans Superellipse Gulis 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Uni Neue' by Fontfabric, 'Graviola' and 'Graviola Soft' by Harbor Type, 'Nusara' by Locomotype, and 'Jiho' and 'Jiho Soft' by cretype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, retro, punchy, display impact, approachability, geometric clarity, brand presence, rounded, soft, blocky, geometric, compact.
A heavy, rounded sans with soft superellipse curves and broadly squared counters. Strokes remain consistent with minimal modulation, and terminals are cleanly cut, producing a sturdy, compact silhouette. Round letters (C, G, O, Q) lean toward squarish bowls, while diagonals and joins (K, V, W, X) are simplified and chunky, keeping a uniform rhythm. Numerals are bold and block-like with generous curves and strong internal shapes for legibility at display sizes.
Best suited for headlines, short blurbs, and bold brand statements where mass and rounded geometry can do the work. It performs well in posters, packaging, signage, and digital hero text, especially where a friendly but forceful presence is desired.
The overall tone is upbeat and approachable, with a friendly softness that still feels assertive and solid. Its chunky geometry and rounded corners add a slightly retro, poster-like energy without becoming novelty.
Likely intended as a high-impact display sans that balances strong weight with softened geometry for approachability. The consistent, rounded-rectangle construction suggests an emphasis on clear silhouettes, even color, and attention-grabbing readability in large sizes.
The design favors broad apertures and simple joins, helping letters hold their shape in large settings. The lowercase follows the same geometric logic as the caps, reinforcing a consistent, sturdy texture across mixed-case text.