Serif Normal Modag 3 is a bold, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, posters, book covers, branding, dramatic, classic, formal, literary, elegant impact, editorial voice, classic refinement, premium tone, bracketed, sharp, crisp, sculpted, calligraphic.
This serif shows a sculpted, high-contrast build with thin hairlines and weighty main strokes, producing a crisp, engraved feel. Serifs are bracketed and often wedge-like, with pointed terminals and tapered joins that add snap to curves and diagonals. The lowercase has compact, sturdy forms with tight apertures and a slightly animated rhythm, while capitals are stately and broad-shouldered with prominent contrast and elegant curvature. Numerals follow the same sharp, chiseled logic, mixing strong vertical stress with fine connecting strokes for a refined, display-leaning texture.
It performs best in headlines, subheads, and editorial display where its contrast and sharp serifs can show clearly. It also suits book covers, cultural branding, and premium packaging that benefit from a classic yet dramatic voice. For longer passages, it will work more comfortably at generous sizes and with ample leading to keep the hairlines from visually closing up.
The overall tone is formal and editorial, with a dramatic, high-fashion edge. It reads as classic and authoritative, evoking printed book and magazine typography while keeping enough sharpness to feel contemporary and assertive.
The design appears intended to deliver a traditional serif voice with heightened contrast and sharpened terminals, balancing heritage cues with a more assertive, contemporary cut. Its letterforms prioritize impact and elegance in display settings while remaining grounded in conventional text-serif proportions.
The italic-like tension in some lowercase shapes (notably curved strokes and angled joins) adds movement without turning the design into a true italic. In text settings, the dense black shapes and fine hairlines create a lively shimmer, making spacing and line length especially important for comfortable reading.