Sans Normal Segad 3 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: branding, packaging, editorial, children’s media, ui text, friendly, playful, approachable, casual, clean, approachability, warmth, readability, informality, rounded, soft, open, monoline, humanist.
A rounded, monoline sans with soft terminals and gently irregular, hand-drawn-like curves. Strokes stay even throughout, with rounded joins and a slightly bouncy baseline rhythm that keeps the forms from feeling strictly geometric. Counters are open and generous, and many letters show subtly tapered or hooked ends (notably in curves and diagonals), giving the alphabet a warm, informal texture while remaining clear at text sizes. Numerals match the letterforms with rounded contours and simple, highly legible shapes.
Well suited to friendly branding, packaging, and marketing copy where an inviting, human tone is desired. It can also work for editorial pull quotes, headings, and short-to-medium UI text that benefits from warmth and clarity, as well as children’s or educational materials that favor rounded, non-intimidating letterforms.
The overall tone is friendly and easygoing, with a light playful character that feels welcoming rather than strict or technical. It suggests an approachable, everyday voice suited to personable messaging and informal brand expression.
Likely designed to deliver a modern sans that prioritizes approachability through rounded geometry and subtle handwritten liveliness, balancing personality with dependable readability for everyday display and text applications.
Uppercase shapes read clean and straightforward, while the lowercase adds more personality through softer shoulders, curved descenders, and slightly varied stroke direction. The sample text shows stable spacing and comfortable word color, with smooth curves that keep paragraphs airy and non-stuffy.