Sans Normal Derud 4 is a light, normal width, low contrast, upright, tall x-height font.
Keywords: ui text, body text, editorial, wayfinding, branding, modern, neutral, clean, technical, approachable, versatility, readability, clarity, contemporary tone, geometric, monoline, rounded, open apertures, even rhythm.
A clean, monoline sans with geometric construction and rounded curves. Strokes stay even across the alphabet, with smooth joins and minimal modulation. Uppercase forms are simple and well-balanced, while lowercase shows a tall x-height, short ascenders/descenders, and open, readable bowls and counters. Terminals are predominantly straight and unembellished, with generous internal space and a steady, uncluttered texture in text.
This font suits interface typography, product copy, and general-purpose body text where a stable, modern sans is needed. It can also work well for signage and informational graphics thanks to its open counters and clear letterforms, and for contemporary branding systems that want a neutral foundation.
The overall tone is modern and matter-of-fact, prioritizing clarity over personality. Its restrained geometry and consistent rhythm give it a contemporary, slightly technical feel, while the rounded shapes keep it friendly and approachable.
The design appears intended as a versatile, contemporary workhorse sans: geometric enough to feel current, but tempered with open apertures and simple detailing to remain readable in continuous text and functional settings.
The figures appear straightforward and utilitarian, matching the letterforms’ clean construction. In paragraph settings the spacing reads even and the shapes maintain a calm, consistent color, suggesting a design aimed at dependable everyday readability.