Sans Normal Modiv 3 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Nitido Poster' by Monotype and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: posters, headlines, branding, packaging, signage, playful, chunky, retro, friendly, punchy, impact, approachability, display strength, retro cue, rounded, soft corners, compact counters, headline.
A heavy, rounded sans with broad proportions and a compact internal geometry. Strokes are consistently thick, with gently curved joins and softened corners that keep the silhouette smooth despite the dense weight. Counters tend to be small and slightly squared-off by the weight, while bowls and rounds stay fairly circular, giving the face a sturdy, inflated feel. Terminals are clean and blunt, and the overall rhythm is tight and blocky, optimized for strong color and impact at display sizes.
Best suited for headlines, posters, logos, packaging, and short, high-impact messaging where bold silhouettes and immediate legibility are priorities. It can work in large UI or signage contexts when ample size and spacing are available, but it is less ideal for long passages of small text due to its dense color and tight counters.
The font reads as cheerful and bold, with a slightly retro, poster-like personality. Its chunky forms and rounded construction create a friendly, approachable tone that feels energetic rather than formal.
This design appears intended to deliver maximum visual impact with a friendly, rounded voice—prioritizing strong word shapes, bold presence, and a smooth, modernized retro feel for display typography.
In text settings the dense weight creates strong horizontal bands, and the smaller counters can close up as size decreases, so it benefits from generous sizing and spacing. The figures match the letters’ mass and roundness, supporting a consistent, emphatic voice across alphanumerics.