Sans Superellipse Wuru 7 is a very bold, very wide, medium contrast, upright, tall x-height font visually similar to 'PODIUM Sharp' by Machalski (names referenced only for comparison).
Keywords: headlines, posters, sports branding, gaming ui, product packaging, techno, industrial, futuristic, sporty, assertive, impact, tech branding, sport aesthetic, modular geometry, display focus, blocky, rounded corners, squared forms, compact counters, stencil-like gaps.
A heavy, squared sans with rounded-rectangle construction and softened corners throughout. Strokes are consistently thick, with compact rectangular counters and frequent horizontal notches that create a slightly segmented, near-stencil feel in several letters and numerals. Curves resolve as squarish bowls rather than true circles, and diagonals are blunt and geometric, producing a rigid, engineered rhythm. The overall texture is dense and dark, with tight internal space and strong, uniform verticals.
Best suited to short, high-impact settings such as headlines, event posters, team or esports identities, game menus, and tech/product packaging where the dense weight and geometric cut-ins can read as intentional styling. It will also work for badges, labels, and title cards where strong silhouettes and compact spacing are desirable.
The font projects a confident, machine-made tone with a contemporary tech and motorsport edge. Its blocky geometry and cut-in details feel utilitarian and tactical, suggesting durability, speed, and control rather than friendliness or softness.
Likely designed to deliver a forceful, modern display voice built from superelliptical, rounded-rectangle shapes, with strategic notches to add motion and a technical, fabricated character. The design emphasizes silhouette strength and consistency across cases for branding-forward applications.
Lowercase forms largely echo the uppercase geometry, keeping a monoline, modular look and preserving the squared bowls in a, b, d, e, o, and q. Several glyphs incorporate small internal gaps and stepped joins that add character at display sizes, while the condensed counters and heavy mass can reduce clarity in long text at smaller sizes.