Sans Normal Yade 7 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'ATF Franklin Gothic' by ATF Collection and 'Franklin Gothic' by Linotype (names referenced only for comparison).
Keywords: posters, headlines, signage, packaging, album covers, industrial, military, grunge, utilitarian, stenciled, stencil effect, bold labeling, industrial tone, rugged display, blocky, cutout, distressed, high-impact, posterlike.
A heavy, block-built sans with rounded corners and compact interior counters, shaped to read as cut from a solid slab. The defining feature is a stencil-like interruption through many bowls and closed forms, producing consistent breaks that create a segmented, cutout silhouette. Curves are broad and simplified, joins are sturdy, and terminals are generally squared-off, giving the alphabet a rugged, mechanical rhythm. Letter widths vary noticeably, but overall spacing and massing stay consistent, keeping lines of text dense and punchy.
Best suited to display typography where impact and texture matter: posters, bold headlines, product labels, and signage with an industrial or tactical theme. It can also work for short UI callouts or badges when set large enough for the stencil gaps and counters to remain distinct.
The stencil breaks and chunky construction evoke industrial labeling, shipping marks, and utilitarian signage. Its distressed, cutout flavor adds a gritty, assertive tone that feels tactical and no-nonsense rather than refined or decorative.
The design appears intended to deliver a high-impact sans that mimics stencil-cut lettering, prioritizing immediacy and recognizability over fine detail. Its consistent cut lines and robust shapes suggest a focus on strong reproduction in bold branding and mark-making contexts.
Numerals and round letters (like O/0, C, G, Q) emphasize the central break, which becomes a strong visual motif in running text. At smaller sizes the interior cutouts and tight counters can close up, while at display sizes the segmentation reads clearly and becomes a key stylistic signal.