Sans Normal Odbiw 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Madani' and 'Madani Arabic' by NamelaType; 'Devinyl' by Nootype; 'Gilroy' by Radomir Tinkov; 'Core Sans C' by S-Core; and 'TT Commons™️ Pro', 'TT Hoves Pro', and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, modern, confident, playful, impact, approachability, clarity, contemporary, rounded, soft-cornered, blocky, geometric, high-impact.
This is a heavy, geometric sans with broadly rounded bowls and soft corner transitions that keep the dense strokes from feeling harsh. Curves are built from near-circular forms, while straight segments (as in E, F, H, and N) stay clean and sturdy, producing a steady, headline-driven rhythm. Counters are open and generously shaped for the weight, and the lowercase shows simple, single-storey construction on a and g, reinforcing a straightforward, contemporary texture.
It performs best where strong impact is needed: headlines, posters, and bold brand statements. The sturdy shapes also suit packaging and signage, especially in short to medium lines where the heavy weight and rounded geometry can carry the design without additional ornament.
The overall tone is upbeat and approachable, with a confident, poster-like presence. Its rounded geometry reads friendly rather than industrial, making it feel modern, casual, and slightly playful while still remaining solid and emphatic.
The design appears intended as a versatile, high-impact sans that stays friendly through rounded, geometric construction. It prioritizes bold readability and strong graphic presence for contemporary display typography.
The numerals and capitals are compact and punchy, with large interior shapes that preserve clarity at display sizes. The forms favor simple geometry over calligraphic modulation, creating consistent color across words and strong silhouette recognition in short phrases.