Sans Normal Pekij 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Copperplate New' by Caron twice, 'Mister London' and 'Point Panther' by Sarid Ezra, and 'Hartwell' by W Type Foundry (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids, stickers, playful, friendly, bouncy, quirky, chunky, display impact, friendly tone, handmade feel, casual branding, rounded, soft corners, irregular rhythm, compact, sturdy.
A heavy, rounded sans with soft corners and subtly uneven contours that create a hand-cut, organic feel. Strokes are thick and largely monoline, with generous counters in round letters and compact apertures in tighter forms. The overall geometry leans on broad curves and simple construction, while slight irregularities in width and curve transitions add a lively, non-mechanical rhythm. Terminals are blunt and smooth, and the lowercase shows a single-storey "a" with simple, sturdy forms throughout.
Well suited for short, high-impact display use such as posters, headlines, labels, and packaging where a friendly, attention-grabbing tone is needed. It also fits children’s materials, games, and casual branding, and works best with ample spacing and simple layouts to let the heavy shapes breathe.
The font reads as cheerful and approachable, with a cartoon-like bounce that feels informal and energetic. Its softened shapes and deliberate unevenness add personality, suggesting a handcrafted, kid-friendly tone rather than a corporate one.
Likely designed to deliver a bold, approachable display voice with a handmade, slightly offbeat character. The consistent, rounded construction prioritizes friendliness and immediate readability over strict geometric precision.
At text sizes the dense weight produces strong color and high impact; the irregularities become more noticeable in larger display settings where the quirky outlines and varying letter widths stand out. Numerals match the same chunky, rounded style and feel consistent with the alphabet.