Sans Normal Hygiv 7 is a light, narrow, medium contrast, italic, normal x-height font.
Keywords: branding, packaging, editorial, ads, ui text, modern, clean, friendly, casual, airy, approachability, modernity, readability, soft emphasis, rounded, monoline, slanted, open apertures, soft terminals.
A slanted, lightly built sans with rounded construction and smooth, continuous curves. Strokes read mostly even with subtle modulation, and terminals are soft rather than sharply cut. Counters are open and generously spaced for the weight, while the overall letterforms keep a compact, streamlined footprint. The numerals and lowercase follow the same relaxed, rounded rhythm, giving paragraphs a consistent forward-leaning flow.
Well-suited to brand voice work, packaging, and advertising where a modern, approachable italic is desirable. It can also serve for short to medium editorial passages, pull quotes, and UI accents where a lighter, slanted texture helps create hierarchy without heavy emphasis.
The tone feels contemporary and approachable, with an easygoing, handwritten-like slant that adds motion without becoming decorative. Its smooth curves and soft endings keep it friendly and informal, while the tidy geometry preserves a clean, modern impression.
The design appears intended to offer a clean italic companion with a friendly, rounded character—balancing contemporary simplicity with a subtle handwritten warmth for versatile display and text use.
Text samples show an even texture and steady cadence, with clear differentiation between rounded and straight-sided shapes and a generally open feel in letters like c, e, and s. The slant is consistent across caps, lowercase, and figures, helping lines read as cohesive rather than patched together.