Sans Normal Efmay 5 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, editorial, branding, presentations, captions, clean, modern, approachable, calm, neutral, readability, versatility, modernity, soft emphasis, monolinear, humanist, open apertures, soft curves, slanted.
A monolinear italic sans with soft, rounded curves and gently tapered joins that keep the texture even. Proportions feel balanced and contemporary, with open counters and clear, uncluttered interiors that help letters breathe in text. Uppercase forms are straightforward and slightly ovalized, while the lowercase shows a humanist slant and simple, single-storey constructions where expected, maintaining a smooth left-to-right rhythm. Numerals are simple and readable, matching the letterforms’ steady stroke and understated modulation.
Well suited for interface copy, captions, and documentation where a clean italic voice is needed. It can also serve comfortably in editorial layouts and presentations as a secondary typographic layer for emphasis, and in light branding contexts that call for a modern, approachable tone.
The overall tone is modern and neutral, with a friendly, easygoing slant rather than a sharp or technical feel. It reads as understated and practical, suited to interfaces and editorial settings where you want warmth without decoration.
The design appears intended as a versatile italic companion with a clear, contemporary sans structure and a humanist rhythm. It prioritizes smooth readability and a friendly, unobtrusive personality over stylization or high-impact display effects.
The italic angle is consistent across cases, creating cohesive word shapes and a fluent line flow. Rounded terminals and open apertures reduce visual tension, supporting legibility at smaller sizes and in continuous reading.