Sans Normal Bulah 2 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Prima Sans' by Bitstream and 'SF Droob7' by Sultan Fonts (names referenced only for comparison).
Keywords: ui text, branding, signage, editorial, presentations, modern, neutral, clean, functional, friendly, versatility, clarity, modernization, readability, geometric, open apertures, even rhythm, smooth curves, crisp terminals.
This is a clean, geometric sans with monolinear strokes and smooth circular construction throughout. Curves are round and controlled, with open apertures and generous interior counters that keep forms clear at text sizes. Terminals are crisp and mostly straight-cut, and joins stay simple, producing an even, consistent rhythm across mixed-case settings. Numerals follow the same straightforward, contemporary drawing with clear, unobtrusive shapes.
Its even color, open counters, and straightforward shapes make it well suited to interface text, dashboards, and general-purpose product typography. It should also perform well for wayfinding and signage where quick recognition matters, and for brand systems or editorial layouts that need a contemporary, unobtrusive sans.
The overall tone is modern and neutral, with a quietly friendly presence created by its round forms and open counters. It reads as practical and dependable rather than expressive, lending a calm, matter-of-fact voice to layouts.
The design appears intended as a versatile, everyday sans: geometric enough to feel contemporary, but restrained enough to stay readable and broadly applicable across print and screen contexts.
Capitals feel built from simple geometric primitives, while the lowercase maintains clarity with uncomplicated shapes and minimal idiosyncrasies. Spacing appears balanced in the sample text, supporting continuous reading without calling attention to individual letterforms.