Sans Normal Imked 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Panton Rust' by Fontfabric, 'Montio' by Katatrad, 'Famiar' by Mans Greback, and 'Core Sans AR' by S-Core (names referenced only for comparison).
Keywords: headlines, posters, packaging, kids, signage, friendly, playful, chunky, rounded, approachable, approachability, impact, playfulness, simplicity, display, soft corners, monoline, bulbous, compact, bouncy.
A heavy, rounded sans with soft terminals and broadly even stroke thickness throughout. Counters are compact and often squarish-rounded, giving letters a dense, cushioned feel, while curves are generously inflated on bowls and shoulders. The overall rhythm is steady and upright, with simplified joins and minimal detail, producing clear silhouettes and strong dark shapes in text. Numerals follow the same blobby geometry, with round, closed forms and sturdy verticals that keep figures visually consistent with the letters.
Best suited to headlines and short blocks of copy where a strong, friendly presence is needed. It works well for posters, packaging, and branding that benefit from a playful, approachable tone, and can also serve in clear, high-impact signage when a soft, non-industrial voice is desired.
The tone is warm and informal, with a buoyant, cartoon-like friendliness that feels inviting rather than strict. Its chunky forms read as cheerful and bold, lending a casual, optimistic character that suits lighthearted messaging and attention-grabbing headlines.
Likely intended as a bold, approachable display sans that prioritizes rounded geometry and simple, sturdy shapes for instant recognition. The design focuses on creating a soft, playful texture with consistent weight and compact counters to maximize impact at larger sizes.
The design favors large masses and short apertures, so spacing and counters feel tight and compact at display sizes. Round characters (O, Q, 0, 8, 9) emphasize a soft, inflated look, while straight-sided letters retain rounded corners that keep the texture uniformly gentle.