Sans Normal Idbeb 2 is a regular weight, narrow, low contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, social media, headlines, friendly, casual, approachable, hand-drawn, modern, approachability, informality, clarity, personality, rounded, soft, monoline, humanist, quirky.
A soft, rounded italic sans with a monoline feel and gently tapered joins. Strokes maintain even color while corners and terminals are consistently curved, giving letters a smooth, slightly hand-drawn rhythm. Proportions are compact and condensed, with open counters and simplified construction that keeps forms clear even with the strong slant. Uppercase shapes are clean and straightforward, while lowercase shows more personality in single-storey forms and looping descenders.
Well suited to friendly branding, packaging, posters, and social media graphics where an approachable voice is needed. It also works for short-to-medium headlines and display text, and can handle brief passages when a casual, personable texture is desired.
The overall tone is warm and informal, combining a modern simplicity with a sketch-like friendliness. It reads as upbeat and conversational rather than strict or technical, with enough character to feel personal without becoming decorative.
The design appears intended to offer a clean, compact italic sans that feels human and inviting, pairing contemporary proportions with softened geometry. It balances legibility with a light, informal personality for everyday editorial and promotional use.
The italic angle is prominent and consistent across letters and numerals, producing a forward-moving texture in text. Rounded terminals and softened corners help maintain smooth flow in long passages, and the figures match the same relaxed, handwritten-leaning character as the letters.