Sans Normal Idbab 7 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, packaging, editorial, posters, ui labels, friendly, casual, playful, modern, approachable, warmth, approachability, motion, informality, clarity, rounded, soft, monoline, humanist, hand-drawn.
A softly rounded italic sans with monoline strokes and gently tapered terminals. Forms lean consistently forward with smooth, open curves and a lively, slightly variable rhythm that feels more human than mechanical. Counters are generous and shapes trend circular/elliptical, while joins and corners stay rounded, giving the alphabet a cohesive, easygoing texture in both uppercase and lowercase.
Well-suited to branding and packaging that need a friendly, modern voice, as well as posters and short editorial callouts where the italic energy can add momentum. It also works for UI labels or headings when a softer, more personable tone is desired over a neutral grotesk.
The overall tone is warm and informal, with a buoyant handwritten energy that still reads as clean and contemporary. Its slant and rounded finishing convey motion and friendliness, making text feel conversational rather than strict or corporate.
The design appears intended to blend the clarity of a rounded sans with the expressiveness of a casual italic, producing a readable display-friendly texture that feels lively without becoming decorative.
Uppercase shapes are simplified and smooth, avoiding sharp vertices; the lowercase maintains clear differentiation with open apertures and uncomplicated construction. Numerals follow the same rounded, slightly calligraphic logic, keeping a consistent texture across mixed alphanumerics.