Slab Rounded Ippu 2 is a light, normal width, low contrast, upright, normal x-height font.
Keywords: editorial, children’s books, packaging, branding, posters, friendly, retro, informal, approachable, playful, soften slab, add warmth, print feel, casual readability, rounded slabs, soft serifs, typewriterish, hand-drawn, bouncy rhythm.
This typeface uses soft, slab-like serifs and rounded terminals throughout, giving strokes a cushioned, inked feel rather than crisp, mechanical edges. Letterforms are built from mostly monoline strokes with gentle swelling at joins and subtle irregularities that suggest a lightly worn or printed texture. The proportions are compact with sturdy capitals, open counters, and a slightly bouncy baseline rhythm; curves (C, G, S, O) are broadly rounded while verticals retain a calm, steady stance. Numerals echo the same softened slab treatment, with clear, open shapes and friendly curvature.
It suits editorial and book-like settings where a friendly, human touch is desirable, and it can add warmth to packaging and brand identities that want to feel approachable and established. The softened slab details also make it effective for posters, signage, and display lines where a retro, informal voice is helpful.
The overall tone is warm and personable, balancing a classic printed look with a casual, slightly quirky character. It feels nostalgic without being strict, evoking schoolbook, small-press, or typewriter-adjacent associations while staying easygoing and readable.
The design appears intended to merge slab-serif structure with rounded, forgiving finishing, producing a readable face that feels printed and familiar rather than sharp or formal. Its consistent, soft terminals and gentle irregularity aim to create character and warmth while preserving clear letter differentiation in text.
Spacing and sidebearings feel generous enough for comfortable text, while the rounded serifs help maintain texture in longer passages. The mix of sturdy stems and softened terminals creates a consistent, inviting color that holds up well in both mixed-case text and short headlines.