Serif Normal Furuh 15 is a regular weight, normal width, medium contrast, italic, normal x-height font visually similar to 'Adobe Text' by Adobe (names referenced only for comparison).
Keywords: book italics, editorial text, quotations, subheads, packaging, literary, classic, editorial, formal, refined, text emphasis, classic readability, editorial voice, timelessness, bracketed serifs, calligraphic, oldstyle figures, diagonal stress, open counters.
A right-leaning serif italic with bracketed serifs, moderate contrast, and a smooth, calligraphic stroke flow. The letterforms show diagonal stress and gently tapered terminals, with rounded joins and open interior counters that keep text color even. Capitals are slightly more restrained and sculpted, while lowercase forms carry more cursive movement; the overall rhythm is continuous and readable. Numerals appear oldstyle, with varying heights and descenders that align visually with the lowercase texture.
Well-suited for long-form typography where an italic is needed for emphasis—books, magazines, essays, and captions—while also working as an elegant choice for short editorial headlines and refined packaging copy. Its steady texture and open shapes support comfortable reading at typical text sizes.
The font conveys a traditional, bookish tone with an editorial polish. Its italic voice feels expressive but controlled, suggesting a confident, classical sensibility rather than a decorative or playful one.
The design appears intended as a conventional text serif italic that balances classical proportions with a fluent, handwritten-influenced motion. It aims to provide a dependable emphasis style with enough warmth and personality to stand on its own in display settings when used at larger sizes.
The italic construction is consistent across the set, with noticeable entry/exit strokes and a lively baseline rhythm, especially in letters like a, f, g, and y. The ampersand and the curving forms (S, C, G) reinforce a humanist, pen-influenced character.