Sans Other Binus 3 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Fendesert' by Edignwn Type (names referenced only for comparison).
Keywords: posters, headlines, packaging, logos, titles, playful, quirky, retro, chunky, friendly, display impact, handmade feel, retro charm, playful branding, hand-cut, bouncy, irregular, blocky, soft corners.
A heavy, compact sans with slightly irregular, hand-cut contours and softly squared curves. Strokes are broad and fairly uniform, with subtle wobble and varied widths that create a lively rhythm across words. Counters tend to be small and rounded, terminals are blunt, and joins are simplified, giving the letterforms a sturdy, poster-like presence. The overall construction stays upright and legible while embracing uneven edges and slightly asymmetric shapes for character.
Best suited for short-to-medium display settings such as posters, headlines, packaging callouts, and bold title treatments where personality is desired. It can work for logo wordmarks and event branding, especially when a handmade, retro feel is a benefit. For extended body copy, the dense weight and tight counters may be more effective at larger sizes with comfortable line spacing.
The font reads as upbeat and informal, with a playful, almost cut-paper energy. Its chunky silhouettes and bouncy spacing suggest a retro, DIY sensibility that feels friendly rather than technical. The tone is attention-grabbing and humorous, well suited to lighthearted messaging.
This appears designed to deliver maximum impact in a compact footprint while adding a handcrafted, slightly imperfect texture. The intent seems to be a characterful sans for display typography that feels approachable, fun, and distinctly non-mechanical.
The design’s strongest effect comes from its deliberate irregularity: straight stems aren’t perfectly straight, curves feel slightly squeezed, and letter widths shift enough to add motion without collapsing readability. Numerals match the same bold, compact treatment and retain a consistent, chunky color in text.