Sans Normal Salug 3 is a regular weight, very narrow, low contrast, upright, normal x-height font.
Keywords: posters, packaging, headlines, branding, labels, friendly, hand-drawn, casual, playful, approachable, space-saving, human warmth, casual display, simple clarity, rounded, monoline, tall, condensed, quirky.
A tall, condensed sans with monoline strokes and softly rounded terminals. Curves are slightly irregular and organic, giving the outlines a drawn-by-hand feel while maintaining consistent stroke weight. Counters are compact and apertures tend to be narrow, producing a tight, vertical rhythm. The lowercase shows simple, single-storey forms and a straight, narrow structure that stays clean and legible in short text.
This font works best for display settings where a compact footprint is helpful, such as posters, packaging, labels, and brand marks that need a friendly voice. It can also serve for short UI labels or pull quotes when you want a casual, human touch without heavy contrast or ornate details.
The overall tone is informal and personable, with a light quirky bounce that feels welcoming rather than strict. Its narrow, upright stance reads efficient and neat, while the subtle irregularities add warmth and a handmade character.
The design appears intended to provide a clean sans foundation with a warm, hand-rendered personality, balancing straightforward construction with subtle irregularity. Its condensed proportions suggest an aim for space-efficient headlines and attention-grabbing copy that remains approachable.
The digit set follows the same condensed, rounded construction, keeping a cohesive texture alongside letters. Spacing appears moderately tight, reinforcing a compact column of text and a consistent gray value in paragraphs.