Sans Contrasted Eddo 7 is a very bold, very wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, logos, packaging, sports branding, sporty, retro, punchy, playful, assertive, maximum impact, distinctive texture, dynamic display, brand voice, rounded, ink-trap cuts, tapered, blocky, open counters.
A heavy, wide sans with rounded corners and pronounced stroke modulation expressed through sharp, triangular cut-ins and wedge-like terminals. Bowls are broad and open, with counters that read clearly despite the weight, while joins and intersections often feature deliberate notches that create a crisp, engineered rhythm. The uppercase feels expansive and steady, and the lowercase carries the same wide stance with compact, sturdy forms; overall spacing appears generous, supporting strong silhouette recognition at display sizes. Numerals are bold and rounded, with similarly carved details that keep them from feeling purely geometric.
Best suited for headlines and large-format applications where its wide footprint and carved stroke details can be appreciated—posters, event graphics, sports or active-lifestyle branding, and bold packaging typography. It can also work for short logotypes and wordmarks where a distinctive, energetic sans is desired, while extended body text is less ideal due to the strong texture and weight.
The tone is energetic and confident, combining a sporty, poster-ready impact with a slightly quirky, retro-futurist edge. The cut-in details add a sense of motion and attitude, making the face feel more expressive than a typical blunt display sans. Overall it reads as loud, fun, and attention-seeking without becoming chaotic.
The design appears intended to deliver maximum impact with a broad stance and a signature system of wedge-like cut-ins that provide contrast and character. It aims to stand apart from plain geometric display sans fonts by adding engineered, dynamic detailing while keeping the overall structure clean and sans-based.
Distinctive notched construction appears consistently across straight strokes and curves, creating a recognizable texture in longer lines of text. The forms stay upright and stable, but the angled cut-ins introduce visual sparkle and a mild sense of speed. In dense settings, the strong black shapes dominate, so generous leading and clear hierarchy help maintain readability.