Sans Normal Vanos 7 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Moreno' by Typedepot (names referenced only for comparison).
Keywords: branding, packaging, posters, headlines, short text, friendly, craft, retro, informal, approachable, warmth, personality, casual readability, retro flavor, print texture, rounded, soft, humanist, handmade, lively.
A rounded, softly drawn roman with low-contrast strokes and gently irregular, hand-influenced contours. Terminals tend to finish with subtle flares and slight wedge-like endings rather than crisp cuts, giving letters a warm, printed feel. Curves are generous and open, bowls are broadly proportioned, and counters remain clear even in the more complex shapes. The overall rhythm is slightly bouncy, with small variations in stroke smoothness and join behavior that add texture without becoming messy.
Well-suited to branding and packaging that benefits from a friendly, craft-forward voice, as well as posters and display settings where the textured shapes can be appreciated. It also works for short editorial text—pull quotes, subheads, and captions—when you want warmth and a slightly retro, human feel without sacrificing clarity.
The font reads as approachable and lightly nostalgic, suggesting craft print and casual editorial styling. Its softened outlines and subtly quirky details lend a personable voice that feels more conversational than corporate. The tone is confident and legible, but with enough character to signal warmth and individuality.
The design appears intended to blend straightforward readability with a gently handmade texture, offering an alternative to purely geometric sans styles. It aims to feel familiar and inviting, using soft curves and subtly flared terminals to add character while keeping forms clean and broadly legible.
Uppercase forms are sturdy and display-like, while the lowercase carries much of the personality through rounded joins and gently irregular verticals. Numerals follow the same softened construction, keeping a consistent texture across letters and figures. Spacing appears comfortable in the text sample, supporting steady reading while preserving the font’s textured, handmade impression.