Sans Superellipse Igdi 7 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'NT Gagarin' by Novo Typo (names referenced only for comparison).
Keywords: headlines, posters, logos, sports branding, packaging, industrial, sporty, assertive, retro-tech, maximum impact, bold branding, compact display, sturdy signage, squared-round, compact, blocky, uniform, high-impact.
A heavy, compact sans with squared-round construction: counters and outer curves are built from rounded rectangles, producing broad shoulders and flat-ish terminals with softened corners. Strokes are consistently thick with minimal modulation, and the forms lean on straight sides and crisp right angles tempered by generous radii. The rhythm is tight and efficient, with sturdy bowls, small apertures, and a generally closed-in feel that emphasizes mass and solidity across both uppercase and lowercase. Numerals match the same squarish geometry, reading like carved blocks with rounded inner corners.
Best suited to large-scale, high-impact settings such as headlines, posters, apparel or sports identity, and bold packaging or signage where its dense, squared-round shapes can project authority. It can also work for short UI labels or badges when a strong, industrial voice is desired, but its tight interior spaces make it less ideal for long passages at small sizes.
The overall tone is loud and purposeful—more utilitarian than friendly—evoking sports branding, industrial labeling, and retro-futuristic display typography. Its chunky geometry and compact fit convey strength, urgency, and a slightly mechanized character.
The design appears intended as a robust display sans that prioritizes impact and structural clarity through superelliptical, rounded-rectangle forms. Its compact proportions and simplified detailing suggest a focus on punchy branding and attention-grabbing text rather than delicate nuance.
Diagonal joins (like in V/W/X and K) appear sharply cut and stable, while round letters (O/Q/C/G) keep a squared silhouette rather than a true ellipse. The lowercase stays stout with simplified details, and punctuation in the sample text reads as bold, functional marks designed to hold up at large sizes.