Sans Normal Burip 17 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, web design, product design, signage, editorial, neutral, modern, clean, technical, friendly, legibility, versatility, modern clarity, functional design, neutral voice, geometric, rational, minimal, open, crisp.
A clean sans with largely geometric construction and smooth, even curves. Strokes are consistent and straight terminals stay crisp, with little modulation and a steady rhythm across the set. Round letters like O and Q read as near-circular, while C and G are open and spacious; the lowercase keeps simple, single-storey forms with straightforward bowls and stems. Overall spacing appears balanced and the forms stay uncluttered, favoring clarity over idiosyncratic detail.
This font fits well in interfaces, web content, and product communication where clean shapes and predictable rhythm support fast reading. It also works for signage and headings that benefit from open counters and clear character silhouettes, as well as editorial layouts seeking a modern, unobtrusive sans.
The tone is neutral and contemporary, with a calm, matter-of-fact voice that feels approachable rather than flashy. Its geometry and restrained detailing suggest a practical, modern sensibility suited to informational and interface-oriented design.
The design appears intended as a versatile, all-purpose sans that prioritizes clarity, consistency, and a contemporary geometric feel. It aims to stay visually quiet in running text while providing crisp, confident letterforms for headings and short labels.
Counters are generally open and generously sized, helping letters remain distinct at display and text sizes. The numeral set follows the same straightforward geometry, keeping forms simple and legible without decorative quirks.