Sans Normal Ikbej 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to '210 Gulim' by Design210, Korean Fonts; 'Morandi' by Monotype; 'Core Sans CR' by S-Core; and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: branding, packaging, headlines, posters, children’s media, friendly, playful, approachable, cheerful, soft, approachability, playfulness, soft impact, modern simplicity, rounded, blobby, geometric, monoline, soft terminals.
A heavy, rounded sans with monoline strokes and generously softened corners throughout. Curves are broadly circular with slightly squarish counters in places, creating a compact, sturdy texture. Terminals are fully rounded and joins are smooth, giving the letterforms a pillowy silhouette. Lowercase forms are simple and contemporary, with single-storey a and g, a short-armed r, and a tight, rounded s; the i and j use round dots. Numerals match the same rounded geometry, with an open-top 4 and a clean, circular 0 and 8.
It works best for branding, packaging, posters, and headline settings where a friendly, soft-edged presence is desirable. The rounded forms also suit children’s media, casual UI labels, and social graphics where an approachable tone is more important than tight, text-heavy efficiency.
The overall tone is warm and informal, with a toy-like softness that reads as welcoming rather than technical. Its rounded massing and smooth rhythm give it a friendly, upbeat voice suited to casual, human-centered messages.
The design appears intended to deliver a bold, rounded, approachable sans that feels modern and playful while staying clean and legible. Its softened geometry and simplified lowercase suggest a focus on cheerful display typography for brands and short-form messaging.
The font’s large, dark shapes and soft interior counters hold together well at display sizes, while the highly rounded terminals can reduce crispness in dense settings. Wide curves on C, G, O, and S reinforce the bubbly character, and the simplified lowercase construction keeps the texture even and contemporary.