Print Tojo 7 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: children’s books, packaging, posters, greeting cards, headlines, friendly, playful, casual, storybook, approachable, handmade warmth, casual readability, playful voice, human texture, rounded, soft terminals, hand-drawn, lively, informal.
A casual, hand-drawn print face with gently irregular stroke flow and subtly uneven widths that mimic marker or brush-pen lettering. Forms are rounded and open, with soft, bulb-like terminals and mild tapering in places rather than crisp, mechanical endings. Curves dominate the construction, counters are generous, and the overall rhythm is bouncy and slightly inconsistent in a natural way, creating an animated texture in words and lines. Capitals are simple and readable with a lightly calligraphic feel, while lowercase maintains clear, straightforward shapes without joining.
Well-suited to short to medium-length text where a friendly handmade voice is desired, such as children’s materials, casual editorial pull quotes, event posters, and greetings. It also works nicely on packaging and labels that benefit from an approachable, crafted feel, especially at display sizes where its soft terminals and lively rhythm can be appreciated.
The font reads warm and personable, with a playful, storybook tone that feels human and informal. Its soft curves and slightly wobbly rhythm convey friendliness and ease rather than precision or austerity.
The design appears intended to replicate neat, legible handwriting in an unconnected print style, prioritizing warmth and readability over strict geometric uniformity. Its consistent rounded construction and gentle irregularities suggest a deliberate balance between charm and clarity for everyday, informal communication.
Letterforms show small idiosyncrasies from glyph to glyph—particularly in curves, hooks, and terminal shapes—adding charm and a handmade impression. Numerals match the same rounded, lightly gestural style, keeping the overall palette cohesive in mixed text.