Sans Normal Ildoj 2 is a very bold, wide, monoline, upright, normal x-height font visually similar to 'Bilya Layered' by Cerri Antonio, 'Oktah Round' by Groteskly Yours, and 'Donuto' by Roman Melikhov (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, kids content, playful, friendly, bubbly, cheerful, soft, approachability, impact, simplicity, legibility, modernity, rounded, chunky, geometric, smooth, blunt.
A heavily rounded sans with thick, even strokes and soft terminals throughout. Counters are generous and mostly circular, with simplified, geometric construction and minimal contrast. Corners are fully curved, intersections are clean, and diagonals (like in V/W/X/Y) stay sturdy rather than sharp, giving the alphabet a consistent, cushiony silhouette. Spacing reads open for the weight, and forms lean toward broad, stable proportions with a compact, sturdy rhythm.
Best suited to display sizes where its rounded, heavy shapes can read as a confident visual hook—headlines, posters, product packaging, and logo or wordmark work. It can also fit playful UI touchpoints (labels, badges, short calls-to-action), but its weight and soft geometry are most effective in short-to-medium text rather than dense paragraphs.
The overall tone is upbeat and approachable, with a toy-like softness that feels inviting rather than technical. Its rounded geometry and chunky shapes suggest a lighthearted, contemporary friendliness suited to informal, consumer-facing voice.
Designed to deliver maximum friendliness and impact through bold, rounded geometry and simplified letterforms. The intent appears to be a modern, approachable display sans that stays clean and legible while projecting a fun, welcoming personality.
Round letters (O/Q/0 and o/e) emphasize near-perfect circular bowls, while straight-sided letters (E/F/L/T) keep blunt, pill-shaped terminals that reinforce the soft theme. The numerals match the same inflated geometry, maintaining clarity through large counters and simplified shapes.