Sans Normal Amgef 10 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Aeroport' by Brownfox, 'HD Canton' by HyperDeluxe, 'Jindo' by Nine Font, 'Cogenta Text' by SRS Type, and 'TT Commons™️ Pro' and 'TT Hoves Pro' by TypeType (names referenced only for comparison).
Keywords: ui text, product design, signage, headlines, branding, modern, neutral, clean, friendly, technical, clarity, versatility, contemporary tone, functional readability, rounded, open apertures, even rhythm, uniform strokes, high legibility.
A straightforward sans with uniform stroke weight and gently rounded curves paired with crisp terminals. The proportions are comfortably wide with generous counters, giving letters room to breathe and supporting clear word shapes. Round characters (C, G, O, Q) read smooth and geometric, while straight-sided forms (E, F, H, N) stay clean and stable. Lowercase shows simple, compact constructions with open apertures and minimal modulation, maintaining an even texture across lines of text.
This font suits interface typography, product and system design, and wayfinding where clarity at a range of sizes matters. Its wide proportions and open shapes also work well for headings and short brand statements that need a clean, contemporary look without drawing attention to the letterforms themselves.
The overall tone is modern and matter-of-fact, with a subtle friendliness from the rounded geometry and open counters. It feels practical and contemporary rather than stylized, lending a calm, dependable voice to headings and UI copy.
The design appears intended to provide a versatile, general-purpose sans that balances geometric cleanliness with comfortable readability. Its consistent stroke behavior and open forms suggest a focus on clarity and reliability across both display and text settings.
Capitals and numerals share consistent widths and spacing, producing a steady rhythm in all-caps settings. The figures are clear and straightforward, with shapes that prioritize recognition over decoration.