Sans Normal Kibod 18 is a regular weight, wide, low contrast, italic, tall x-height font visually similar to 'Sans Beam' by Stawix (names referenced only for comparison).
Keywords: branding, headlines, posters, ui labels, packaging, modern, dynamic, clean, sporty, friendly, clarity, modernity, momentum, approachability, versatility, slanted, humanist, open counters, rounded terminals, soft geometry.
A slanted sans with clean, low-contrast strokes and softly rounded terminals. The letterforms mix broad curves with slightly squared-off joins, creating a sturdy, contemporary rhythm. Counters are open and spacious, and the overall proportions lean wide with a relatively tall lowercase that keeps words looking large and clear. The numerals follow the same smooth, simple construction, with rounded forms and consistent stroke behavior.
It works well for branding and display settings that benefit from a contemporary, kinetic feel—headlines, posters, and campaign graphics in particular. The open counters and roomy proportions also suit UI labels, packaging callouts, and other short-to-medium text where clarity and a modern voice are important.
The overall tone is modern and energetic, with a forward-leaning posture that reads active rather than formal. Its rounded shapes and open spacing keep it approachable, while the crisp outlines maintain a professional, contemporary feel.
The design appears aimed at delivering a clean, contemporary sans with a built-in sense of motion from the slant, balancing friendliness (rounded endings and generous counters) with functional clarity for prominent text.
The slant is consistent across uppercase, lowercase, and figures, producing a cohesive texture in running text. Curved letters emphasize smooth, circular geometry, while straight-sided forms stay simple and uncluttered, reinforcing a clean, utilitarian style.