Sans Superellipse Hokis 6 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Hutton' by Fettle Foundry, 'MVB Embarcadero' by MVB, and 'Biwa' by Wordshape (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, industrial, sporty, confident, modern, compact, impact, clarity, modernity, approachability, rounded, squared, blocky, geometric, sturdy.
A heavy, geometric sans with squarish counters and generously rounded corners, giving many forms a superellipse/rounded-rectangle skeleton. Strokes are monolinear and dense, with broad horizontals and verticals and minimal modulation. Curves terminate in softened corners rather than sharp joins, while diagonals (notably in A, K, V, W, X, Y, Z) are straight and assertive, creating a crisp rhythm against the rounded bowls. The lowercase is compact and robust, with single-storey a and g, a deep-shouldered n/m, and a short, sturdy t; numerals are similarly boxy and substantial, with rounded-square 0 and a simple, blocky 1.
Best suited to headlines, signage, and short-form display settings where a bold, compact voice is needed. It works well for branding and packaging that benefit from a sturdy, contemporary look, and for sports or tech-adjacent graphics where geometric clarity and mass are advantageous.
The overall tone is tough and straightforward, balancing a machined, industrial feel with friendly rounding. It reads as energetic and athletic, projecting confidence and impact without feeling sharp or aggressive.
The font appears designed to deliver maximum visual punch with a consistent rounded-rect geometry, combining approachable corners with a strong, block-built structure. Its forms suggest an intention to feel modern and engineered while remaining highly legible at display sizes.
The design maintains consistent corner radii across bowls and counters, producing a cohesive, modular look. Tight internal spaces in letters like B, P, R, and 8 amplify the dark color, making it most effective where strong presence is desired. The squared shaping of O/Q and the rectangular counter treatment give the font a distinctly engineered character.