Sans Normal Bobid 23 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Gezart' by Ani Dimitrova, 'Ricardo' by Bureau Roffa, 'Mirai' by GT&CANARY, 'Neptune' by Indian Type Foundry, 'Autor' by Latinotype, 'Morandi' by Monotype, and 'LFT Arnoldo' by TypeTogether (names referenced only for comparison).
Keywords: ui text, branding, signage, editorial, presentations, modern, neutral, clean, friendly, efficient, versatility, readability, neutrality, contemporary tone, geometric, monoline, open counters, high legibility, crisp terminals.
A clean sans serif with largely monoline strokes and smooth, geometric construction. Curves are round and even, with open counters and clear apertures that keep forms readable at a range of sizes. Terminals are crisp and mostly straight-cut, and joins stay simple and uncluttered. The proportions feel balanced and contemporary, with steady spacing and a consistent rhythm across capitals, lowercase, and numerals.
This font suits interface copy, product and web typography, and general-purpose branding where clarity and consistency are priorities. It also performs well in signage and editorial settings that benefit from an even, unobtrusive texture in longer passages.
The overall tone is modern and matter-of-fact, projecting clarity and practicality rather than strong personality. Its smooth geometry and restrained detailing give it a friendly, approachable neutrality suited to everyday communication.
The design appears intended as a versatile, contemporary sans for broad use: clear forms, restrained detailing, and consistent geometry aim to maximize readability while maintaining a polished, modern look.
The sample text shows stable word shapes and even texture in paragraphs, with capitals that sit confidently without becoming overly heavy. Numerals appear straightforward and contemporary, matching the letterforms without calling attention to themselves.