Sans Other Jivo 7 is a regular weight, wide, monoline, upright, normal x-height font.
Keywords: display, posters, headlines, branding, packaging, techno, futuristic, digital, modular, industrial, sci‑fi feel, systematic design, interface aesthetic, geometric reduction, industrial tone, angular, geometric, square, chamfered, schematic.
A geometric, angular sans built from straight strokes and right angles, with squared counters and frequent open corners. Terminals are mostly flat and orthogonal, with occasional diagonal cuts that create a chamfered, faceted feel. The construction is monoline and grid-like, with generous width and a somewhat mechanical rhythm; curves are minimized and replaced by octagonal or rectangular turns. In text, the letterforms keep consistent stroke behavior and clear internal spacing, producing a crisp, schematic texture.
Best suited to display sizes where its angular detailing and open corners remain distinct—headlines, posters, album/film titles, and tech-leaning branding. It can work for UI labels or short informational copy when ample size and spacing are available, but its stylized geometry is most effective as a graphic voice rather than for long-form reading.
The overall tone reads as techno and futuristic, evoking digital interfaces, sci‑fi labeling, and industrial signage. Its squared geometry and clipped corners give it a purposeful, engineered character rather than a friendly or calligraphic one.
The design appears intended to translate a rectilinear, grid-based concept into a usable sans, prioritizing a modular, engineered aesthetic over traditional humanist proportions. It aims to communicate a contemporary, technology-forward mood through consistent straight-stroke construction and intentionally squared counters.
Several glyphs lean on open forms and corner breaks, which increases a sense of modular construction but can introduce lookalikes in dense settings. The numerals follow the same rectilinear logic, reinforcing a cohesive, systematized appearance across alphanumerics.