Print Utmid 7 is a regular weight, narrow, medium contrast, upright, normal x-height font.
Keywords: children’s design, packaging, posters, social graphics, headlines, friendly, playful, casual, handmade, approachable, human warmth, casual voice, playful tone, handmade texture, brushy, rounded, organic, soft terminals, bouncy.
A lively hand-drawn print face with rounded, brush-like strokes and softly tapered terminals. Letterforms are slightly condensed with irregular width and subtle baseline waviness, giving an easy, natural rhythm. Strokes show mild modulation and occasional swelling, suggesting a marker or brush pen, while counters remain open and generally generous for the style. Curves are smooth and simplified, and straight strokes often lean into gentle arcs rather than rigid geometry.
Works best for short-to-medium text where a friendly handwritten voice is desired—such as children’s materials, casual posters, packaging, café or boutique signage, and social media graphics. It can also serve as a distinctive headline or pull-quote face when a human, brushy texture is more important than strict typographic regularity.
The overall tone is warm, informal, and personable, with a playful bounce that feels conversational rather than polished. Its imperfections read as intentional and human, lending an approachable, crafty character suited to lighthearted messaging.
Likely designed to capture the feel of quick hand-lettered print with the consistency needed for setting phrases and simple layouts. The goal appears to be an approachable, playful voice with brush-pen softness rather than a formal or technical finish.
Capitals are clean and readable but retain handmade quirks, especially in curved letters and diagonals. Numerals match the same rounded, slightly uneven texture, helping headings and short callouts feel cohesive. Spacing appears comfortably loose in text samples, reinforcing a relaxed, airy color.