Sans Normal Tyloh 3 is a very bold, wide, medium contrast, upright, tall x-height font visually similar to 'ATF Franklin Gothic' by ATF Collection and 'Mumford' by fragTYPE (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, industrial, friendly, punchy, modern, impact, clarity, modernity, solidity, rounded, sturdy, compact, blocky, high-impact.
A heavy, compact sans with broad proportions and tightly controlled counters. Curves are built from round, almost circular bowls and smooth joins, while terminals are mostly flat and squared-off, giving a sturdy, engineered feel. The stroke treatment is largely uniform, with subtle optical adjustments at joins; apertures tend to be on the closed side, emphasizing solid silhouettes over openness. Uppercase forms read wide and stable, and the lowercase shows a large x-height with short ascenders/descenders, producing dense, efficient word shapes. Numerals are equally weighty and geometric, with simple, high-contrast-in-shape (not stroke) forms that remain bold and legible at display sizes.
This face is a natural fit for headlines, posters, and bold branding systems where maximum impact and quick recognition matter. It also suits packaging and short-form signage, especially when paired with generous spacing to keep the dense forms crisp. For longer text, it’s best used sparingly as a typographic accent rather than as a primary body face.
The overall tone is assertive and straightforward, with a friendly softness coming from rounded bowls and smooth curvature. It feels contemporary and utilitarian—more about clarity and presence than delicacy—making it well suited to loud, confident messaging.
The design appears intended to deliver a modern, high-impact sans with rounded geometry and strong visual mass. It prioritizes solid, confident shapes and consistent rhythm to maintain clarity in large-scale, attention-grabbing applications.
The rhythm is consistent and blocky, with relatively tight internal spaces that create strong color on the page. The sample text shows excellent punch in headline settings, though the dense counters suggest it will look best with a bit of extra tracking when set tightly or at smaller sizes.